Dollars and Sense - How We Misthink Money and How to Spend Smarter

Jan
24

Insight

The pain of paying

Why are our financial decisions often irrational, leading to bad choices? Behavioral economist Dan Ariely answered this question in a very entertaining and thought- provoking way.

Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, came to Zurich to present his most recent book Dollars and Sense. He is a researcher, best-selling author, and an entrepreneur who wants more people to get excited about behavioral economics. He captivated the audience with his research findings and delved into the illogical world of personal finance and common misconceptions of money.

Read our full Insight on Dollars and sense by Maura Wyler, Head of Communication.

The pain of paying

Why are our financial decisions often irrational, leading to bad choices? Behavioral economist Dan Ariely answered this question in a very entertaining and thought- provoking way.

Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, came to Zurich to present his most recent book Dollars and Sense. He is a researcher, best-selling author, and an entrepreneur who wants more people to get excited about behavioral economics. He captivated the audience with his research findings and delved into the illogical world of personal finance and common misconceptions of money.

Dan Ariely’s most recent book provides us with the practical tools we need to understand and improve our financial choices, save and spend smarter, and ultimately live better.
Dan Ariely’s most recent book provides us with the practical tools we need to understand and improve our financial choices, save and spend smarter, and ultimately live better.
opinions-ariely_wide

Intro

Despite our intentions, why do we so often fail to act in our own best interest? Why does paying for things often feel like it causes physical pain? Why do we overvalue things that we’ve worked to put together? What are the forces that influence our behavior? Dan Ariely, James B. Duke Professor of Psychology & Behavioral Economics at Duke University, is dedicated to answering these questions and others in order to help people live more sensible – if not rational – lives. His interests span a wide range of behaviors, and his sometimes unusual experiments are consistently interesting, amusing, and informative, demonstrating profound ideas that fly in the face of common wisdom.

Dan Ariely is a founding member of the Center for Advanced Hindsight, co-creator of the film documentary (Dis)Honesty: The Truth About Lies, and a three-time New York Times bestselling author. His books include Predictably Irrational, The Upside of Irrationality, The Honest Truth About Dishonesty, Irrationally Yours, and Payoff. In his latest book DOLLARS AND SENSE – How we misthink money and how to spend smarter, Dan provides us with the practical tools we need to understand and improve our financial choices, save and spend smarter, and ultimately live better. In 2013 Bloomberg recognized Dan as one of Top 50 Most influential thinkers.

Despite our intentions, why do we so often fail to act in our own best interest? Why does paying for things often feel like it causes physical pain? Why do we overvalue things that we’ve worked to put together? What are the forces that influence our behavior? Dan Ariely, James B. Duke Professor of Psychology & Behavioral Economics at Duke University, is dedicated to answering these questions and others in order to help people live more sensible – if not rational – lives. His interests span a wide range of behaviors, and his sometimes unusual experiments are consistently interesting, amusing, and informative, demonstrating profound ideas that fly in the face of common wisdom.

Dan Ariely is a founding member of the Center for Advanced Hindsight, co-creator of the film documentary (Dis)Honesty: The Truth About Lies, and a three-time New York Times bestselling author. His books include Predictably Irrational, The Upside of Irrationality, The Honest Truth About Dishonesty, Irrationally Yours, and Payoff. In his latest book DOLLARS AND SENSE – How we misthink money and how to spend smarter, Dan provides us with the practical tools we need to understand and improve our financial choices, save and spend smarter, and ultimately live better. In 2013 Bloomberg recognized Dan as one of Top 50 Most influential thinkers.

Dan Ariely, James B. Duke Professor of Behavioral Economics at Duke University
Dan Ariely, James B. Duke Professor of Behavioral Economics at Duke University

Speaker

James B. Duke Professor of Behavioral Economics at Duke University
Prof. Dan Ariely

Dan Ariely, James B. Duke Professor of Psychology & Behavioral Economics at Duke University, is dedicated to answering these questions and others in order to help people live more sensible – if not rational – lives. His interests span a wide range of behaviors, and his sometimes unusual experiments are consistently interesting, amusing, and informative, demonstrating profound ideas that fly in the face of common wisdom.

James B. Duke Professor of Behavioral Economics at Duke University
Prof. Dan Ariely

Dan Ariely, James B. Duke Professor of Psychology & Behavioral Economics at Duke University, is dedicated to answering these questions and others in order to help people live more sensible – if not rational – lives. His interests span a wide range of behaviors, and his sometimes unusual experiments are consistently interesting, amusing, and informative, demonstrating profound ideas that fly in the face of common wisdom.

Further videos

Venue

University of Zurich

Rämistrasse 71, Aula, KOL-G-201, 8006 Zurich
(Google Maps)